When I want to understand what is happening today, or try to decide what will happen tommorow, I look back.
Oliver Wendell Holmes

• Stories create an accurate, comprehensive chronicle of the organization's history.
   
• Stories allow a clear presentation of the organization's mission and purpose.

• Stories document the organization's achievements and successes, and they help establish a team's accomplishments. 

• Stories honor those who have helped create the organization's success, and they provide a guide for present and future leaders.

Organizational histories and profiles clarify and communicate organizational values and expectations—and reveal long-standing patterns. They recognize those who have shaped the organization. And they enhance organizational members' motivation, morale, and commitment.

Moreover, stories can powerfully influence existing and potential clients, customers, shareholders, and contributors. A custom history book or organizational profile can provide some big payoffs.

Don't leave your valuable stories buried. I can help you dig up precious nuggets. Working together, we can dust them off and turn them into business and organizational treasures.

Orlo J. Otteson
651-278-4824
otteson@aol.com